Leigh McGowan launched PoliticsGirl as a way to help people reconnect with politics. She started the YouTube channel in 2015 as a way to inform and inspire because she said, “when you understand you care, and when you care you vote”. After watching the fallout from the Trump years, Leigh relaunched the project on TikTok in September of 2020 doing rants in her kitchen as a way to engage the younger generation whose participation, she believed, was essential to the future of the country. People loved her no-nonsense, casual approach and the way she was able to break down complicated issues into everyday speak. As her numbers grew so did her popularity and influence. People like her because she’s smart in a way that doesn’t make them feel dumb. She’s able to put into words what people are thinking, or she’s thinking what people can’t quite put into words. Leigh is now on TikTok, Twitter (X), Threads, and Instagram as @IAmPoliticsGirl and PoliticsGirl on YouTube & Facebook. With almost 2 million followers, her rants now have hundreds of millions of views and she’s supported by everyone from leading politicians and celebrities, to a deep cross-section of the American public.
